Web Design & Development
Marcomm specializes in creating visually appealing and highly functional websites that elevate our clients' online presence. From redesigning and restructuring site architecture to developing custom landing pages and enhancing user experience, we tailor each project to meet unique business needs. Our services include comprehensive website management, strategic content updates, and integration of interactive elements that drive engagement. With a focus on user-friendly design and seamless navigation, we deliver digital solutions that effectively showcase our clients' expertise and support their business goals.
Clients: NAPSA, Pioneer Management Consulting, Acre Workplace, BRIN Glass
Platforms: Worpdress, Squarespace, Hubspot CMS
Year: 2023 - 2024
NAPSA Website Refresh
Marcomm partnered with NAPSA to refresh and streamline their website, creating a more engaging and user-friendly experience. Our approach included developing new design concepts, refining the overall look, and enhancing the website's visual appeal. We provided comprehensive copywriting services for headlines and calls to action, as well as editing existing body copy to ensure clarity and consistency. Custom graphics and image editing further elevated the site’s aesthetic.
The refreshed NAPSA website features updated pages that offer a cohesive and informative journey for visitors. Key pages include:
Home: A welcoming and informative gateway that highlights NAPSA's mission and key services.
About: A detailed overview of NAPSA's goals, history, and leadership.
Education: Resources and information on educational opportunities offered by NAPSA.
Resources: A hub of valuable materials and tools for professionals in the field.
Events: A regularly updated list of upcoming events and opportunities to engage with NAPSA.
This comprehensive refresh enhances NAPSA’s online presence and effectively supports their mission to empower and educate their community.
Pioneer Management Consulting Website Support
Marcomm collaborated with Pioneer Management Consulting to enhance their website by implementing a range of updates and new features. Our work included creating a user-friendly mega menu and improving the site’s search functionality to streamline navigation and improve user experience.
We developed and refined several key pages to better showcase Pioneer's expertise:
Case Studies:
Ameriprise – Service Now
Technology Assessment
ASI System Implementation
Service Pages:
Technology Management
Project Services
Digital Employee Experience
Additionally, we supported content development with blogs that highlight industry insights, such as "Future of HR – 5 Exciting Trends," providing valuable thought leadership for Pioneer's audience. We also handled various website edits and updates to keep the content fresh and relevant, ensuring that Pioneer's online presence aligns with their consulting capabilities and brand standards.
Acre Workplace Website Support
Marcomm worked with Acre Workplace on their Squarespace platform to enhance their website and overall digital strategy. We restructured Acre’s portfolio, organizing it by industries to create a clearer and more navigable layout. Our ongoing management included updating the site with new events and making continuous improvements to optimize user experience.
To support Acre’s unique B2B campaigns, we developed targeted landing pages and crafted email blasts through Squarespace, effectively driving engagement and lead generation. We also provided weekly analytics and insights to the Acre team, offering observations to inform decision-making and further refine their digital presence.
Brin Glass Website Development
Marcomm partnered with Brin Glass to create a visually stunning and highly functional website that effectively showcases their extensive portfolio of glass solutions. Our approach emphasized intuitive navigation and interactive design elements to enhance user engagement and reflect Brin Glass's craftsmanship and industry leadership. The project underscored our ability to translate complex, high-quality products into an engaging digital format that elevates the brand's online presence.
We focused on delivering a seamless user experience, allowing visitors to easily explore Brin Glass’s offerings and expertise. By combining aesthetics with functionality, the new website not only serves as a showcase for Brin Glass's work but also reinforces their brand identity and leadership in the industry. This project exemplifies Marcomm's expertise in crafting bespoke websites that align with our clients' unique needs and goals.
