Project Management
Project Management

Media Planner

Minneapolis, MN  |  Contract/Full Time
W2 Hourly, Subsidized Health and Dental, Paid Vacation/PTO

Marcomm Inc. is looking to hire a Media Planner

The Media Specialist is responsible for ensuring national and local media buys are executed flawlessly with a detailed focus on media buy execution, creative processes, and the day to day planning and execution of the Audio Influencer / Radio Endorsement program.

Primary Responsibilities:

  • Work with Media Manager & Media Director to understand the goals and objectives of each media type, including all Television, Radio, Print, and OOH.
  • Lead the creative process for the Offline media channels
  • Maintain the media creative process for each medium as necessary
  • Partner with internal Creative Services team to kick off creative for each promotional period
  • Build master creative calendar and manage the creative process for each media guaranteeing the correct creative is produced and delivered in a timely manner.
  • Coordinate with media agency to identify and implement endorsement campaigns across Local Audio, National Network, Podcasts and Satellite to advance brand and drive store traffic
  • Partner with Media Directors/Managers to set short- and long-term strategy
  • Assess performance and recommend appropriate schedule changes. On-Board new endorsement partners.
  • Integrate with internal Digital Media team for Social and Digital media extensions to Audio programs
  • Represent Media as part of the cross-functional team supporting Grand Openings. Provide input and options for media support for new stores.
  • Maintain professional rapport with internal partners and respond to their needs promptly and efficiently.

Knowledge, Skills & Abilities:

  • Computer literate: Experience with MS Office programs with advanced working knowledge of Excel.
  • Comfort and experience with proprietary / custom software programs.
  • Strong attention to detail is required.
  • Experience with accounting terminology and practices a plus.
  • Ability to work in a fast-paced environment and balance multiple projects.

MARCOMM Inc. is headquartered in the Minneapolis. The types of Marketing, Interactive, Digital and Creative jobs we offer are dynamic, fun and always fast paced. Our employment package is “best-in-class” because we’re committed to hiring the brightest, most qualified talent available. Learn more at: www.marcommdept.com