Marketing & Communications
Marketing & Communications

Digital Asset Specialist

Minneapolis, MN  |  Contract/Full Time
W2 Salary, Subsidized Health and Dental, 401K Match, Paid Vacation/PTO

MARCOMM Inc. is looking to hire a Digital Asset Specialist

The Digital Asset Specialist will collect, document and facilitate the loading of marketing content into corporate systems to meet business needs. This person is responsible for ensuring marketing materials are loaded into corporate systems with focus on completeness, accuracy and re-use. They may also be required to participate on corporate teams and projects to streamline and improve the content management process. The Digital Asset Coordinator must be proficient in Microsoft Excel and Salesforce with an understanding of marketing communication processes. Experience with media content management including images, document files and videos from loading to output on dynamic websites and other downstream systems and applications. Ability to understand and edit the various file types. Depending on workload and business needs, this person may be leveraged to fulfill other business requests to assist in their digital marketing activities.

Primary Responsibilities

  • Prepare files for loading to corporate systems to populate various outputs including dynamic website product detail pages and syndication to channel but also supporting files for global consumption
  • Act as the first line of defense in protecting the integrity of marketing communications materials within corporate systems
  • Follow proper processes and enforce the use of proper processes such as obtaining and documenting model releases for photographs in Celum
  • Ensure corporate and division brand/trademark guidelines are followed
  • Collaborate with business resources to acquire, store & manage content and media links with focus on accuracy and completeness
  • Audit product catalog completeness, accuracy and standardization, and follows up with IT, other DRCs, international or other counterparts or data owners (i, e., Marketing, Lab/Tech Service, Regulatory) as warranted to close gaps
  • Manage requests in the request system to ensure proper status checks to ensure deadlines are met
  • Provide regular project progress reports to business and management
  • Create ad-hoc reports as requested by business and other teams
  • Identify process improvements to streamline implementations/replications and reduce maintenance efforts
  • Maintain process documentation.

Basic Qualifications:

  • Associates degree or higher in Marketing, Communications, or related subjects
  • Minimum of one (3) years of professional experience with data management and manipulation including Microsoft Excel v-lookups and functions is required
  • Experience working with Digital Asset Management systems

Preferred Qualifications:

  • Associates degree or higher in Communications or Marketing is preferred
  • Experience with digital asset management systems
  • Experience with or the ability to learn/utilize database query tools
  • Excellent communications, writing and oral presentation skills
  • Self-starter, troubleshooter, eager-to-learn
  • Ability to work with minimal supervision, lead meetings, lead small teams
  • Ability to work with several different functions, across multiple levels in the organization
  • Ability to manage multiple, detailed tasks with urgency and accuracy to meet tight deadlines

MARCOMM Inc. is headquartered in the Minneapolis. The types of Marketing, Interactive, Digital and Creative jobs we offer are dynamic, fun and always fast paced. Our employment package is “best-in-class” because we’re committed to hiring the brightest, most qualified talent available. Learn more at: www.marcommdept.com